• Laurel Contributor

Big Changes at the Bascom

By Kat Ford


The Bascom will receive some high-powered help to map its future success.

The Bascom has been selected to receive assistance in its long-range planning from the DeVos Institute of Arts Management at the University of Maryland.

The DeVos Institute, a global leader in training and consultation for cultural organizations, has chosen five arts organizations in rural communities across the United States to receive strategic planning services free of charge. It created this initiative after recognizing that the conditions experienced by arts organizations in rural communities differ substantially from those faced by their counterparts in urban centers. Each of the five selected arts organizations, including The Bascom, will participate in a rigorous planning process over the next eight months. The goal of the process is to produce a practical five-year roadmap, focusing on long-term artistic and educational programming; marketing and communication; community and volunteer engagement; cross-sector collaboration; fundraising; and board engagement.

“We are grateful to the DeVos Institute for the opportunity to participate in this initiative,” said Mike Campbell, Chairman of The Bascom Board of Directors. “Our pick reflects well on the staff, our patrons and supporters, and most importantly, the communities we serve. We are now at an inflection point where we can focus on long-term strategy development and look forward to the important work that will take place over the next eight months. We view this opportunity as a game changer for The Bascom.”


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